Commitment and cooperation
Productive on a level playing field
Designing things together is a lot of fun, and serves a purpose too. Whether it is games or sport, art or culture, or a good cause, AMPELMANN gets involved.
AMPELMANN has come across a wide variety of people on its journey from traffic signals to branded articles. The familiarity and charisma of the Berlin Ampelmännchen inspire artists to place them at the centre of their works – and we at AMPELMANN are very enthusiastic about creative partnerships that are based on give and take on both sides. Artists and creative people from the worlds of film, literature, music or fashion put us in touch with new ideas.
Thus, more and more iconic items and art objects featuring the Ampelmännchen are constantly being created, and they reflect the spirit of the times. At AMPELMANN we are also pleased to support events in Berlin, and we initiate sponsorship activities of our own accord too, at which our popular little international figures always go down well.
When we make a commitment to a project, we believe it is important to show our emotional, heartfelt connection with it. We want to make a difference. We are always more than happy offering our support when the initiators themselves are passionate about achieving something for Berlin.
That very first goal:
SV Blau-Weiß Berolina
AMPELMANN has been the proud sponsor of this football club, which has its training ground in the heart of Mitte, since 2007. We support the youngest players with financial donations, training shirts and footballs. The SV Blau-Weiß Berolina “minis” appear in AMPELMANN jerseys. We also support the club’s youth work through perimeter advertising – for the kids and for Berlin.